MRM/Overview
Wednesday · April 22, 2026 · 09:14 ICT

Good morning, Ngoc.
Three things demand you today.

The system pre-cleared 7 tasks overnight. Your attention is on the items below — Meta creative refresh, Fanci Resort approval, and the Mother's Day go-live slot.

LIVE FEED
Now running
Fanci Club — Resort '26
12 channels · 8 web positions · 6 markets
Rolling ROAS · 30d
5.62
+0.41Target 5.00 · 112%
Revenue · WTD
$184,820
+24.6%vs. last wk $148,330
Ad spend · MTD
$32,880
+8.2%Budget $42,000 · 78%
CTR · 7d avg
3.92%
+0.34Meta + Google blended

AI Command Feed

Auto-optimizing
Meta — Rosée creative fatigue
18m ago
CTR dropped 48% on ad-set v1 over 72h. Auto-paused. New variant queued for 14:00.
ROAS target hit — Q2
1h ago
Rolling 30d ROAS reached 5.62. Tracking +12% vs. last quarter.
AI suggests — Pinterest lift
2h ago
Fanci Resort assets show 2.3× engagement vs. IG baseline. Expand budget +$800?
SEO — 14 product pages regressed
3h ago
Hanoia Linen descriptions missing alt text + meta keywords. Impact: −7% organic CTR.

Campaigns live now

CampaignPlatformSpendROASBudget pacing
Fanci Club — Resort Prospecting
MET-001 · US
Meta$4,2805.9×
71%
Retarget — 30d Cart Abandon US
MET-002 · US
Meta$1,6207.4×
81%
Nu Tenth — Ramadan ME
MET-004 · UAE
Meta$2,9406.8×
84%
Brand Search — MEAN BLVD
GOO-001 · US
Google$9809.2×
82%
Shopping — Resort Edit
GOO-002 · US
Google$3,1204.8×
78%

Channels — engagement heatmap · last 7d

Revenue-weighted
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Δ
IG Grid
+4%
IG Reels
+6%
TikTok
+8%
Pinterest
+10%
Meta Ads
+12%
Google Ads
+14%
Klaviyo
+16%
Blog
+18%